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Storytelling tourist experiences in the websites of world heritage historical centers

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Abstract(s)

The objectives of this chapter are to: relate the concepts of world heritage sites, tourist experience and storytelling.To identify the dimensions of the pre-tourist storytelling experiences in world heritage centers in Portugal, based on the information provided in their official websites. To discuss the findings with world heritage historic centers management entities.

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Storytelling Tourist Experience

Citation

Frias, C.; Silva, C.; Amante, M.J.; & Seabra, C. (2019). Storytelling Tourist Experience promoted by the official websites of World Heritage Historical Centres. In Antónia Correia, Alan Fyall and Metin Kozak (Eds), Experiential Consumption and Marketing in Tourism: A cross-cultural context (174-194). Oxford: Goodfellow Publishers.

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Goodfellow Publishers

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