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A pedagogical, educational and biological farm as a new line of profitable business

dc.contributor.authorAlmeida, Carlos Alberto Ferreira de
dc.contributor.authorReis, Pedro Manuel Nogueira
dc.contributor.authorBatista, Rui Pedro Manita d’Antas Marques
dc.contributor.authorGomes, Sandra Isabel Correia
dc.contributor.authorAntunes, Joaquim Gonçalves
dc.date.accessioned2018-01-03T10:50:54Z
dc.date.available2018-01-03T10:50:54Z
dc.date.issued2017-12
dc.description.abstractThe aim of this article is to provide a business case analysis of educational, pedagogical and biological farm incorporation in the center of Portugal (Penalva do Castelo) taking advantage of all its income potentialities. We conduct a quite large survey (413questionnaires) over two segments of population: random people and teaching community as a potential indirect channel of customers (the schools)to appraise the market opportunity. We applied descriptive analysis, where we used absolute and relative frequency, mean and standard deviation values; inferential analysis, where we used the unilateral, non-parametric Mann-Whitney test (M-W); Factor Analysis; and Structural Equations Model to reach conclusions about the motives of visiting a Pedagogical farm as well about the potential clients‟ features and, consequently, derive about the acceptance of the project. With an area of 173,078 sqm, the educational project of” Pedagogical Farm-The Owl” is based mainly on five services: education, animation, training, health and agriculture, designated by the programs: "The Owl teaches", "The Owl animates", "The Owl trains", “Health Owl” and “The farmer Owl”. The relationship between people's lifestyles and their potential interest in practicing activities related to Pedagogical Farms is also addressed in this study where we conclude that lifestyle influences the motivations to visit a pedagogical farm. This study further provides strong evidence for the acceptance and implementation of the project since it is proved to be viable and profitable with a payback period of 4 years. This project at the end of the second year of activity, with the results obtained, will also allow to expand the business through the creation of residential tourism, although this line of business isn´t studied in detail.pt_PT
dc.description.versioninfo:eu-repo/semantics/publishedVersionpt_PT
dc.identifier.citationAlmeida, C. A. F. de, Batista, R. P. M. d’Antas M., Gomes, S. I. C., Pedro Manuel Nogueira, R., & Antunes, J. G. (2017). A pedagogical, educational and biological farm as a new line of profitable business. International Journal of Contemporary Research and Review, 8(12), 20356–20370. https://doi.org/10.15520/ijcrr/2017/8/12/383pt_PT
dc.identifier.doi10.15520/ijcrr/2017/8/12/383pt_PT
dc.identifier.issn0976 – 4852
dc.identifier.urihttp://hdl.handle.net/10400.19/4764
dc.language.isoengpt_PT
dc.peerreviewedyespt_PT
dc.publisherInternational Journal of Contemporary Research and Reviewpt_PT
dc.subjectPedagogicalpt_PT
dc.subjectEducationalpt_PT
dc.subjectBiologicalpt_PT
dc.subjectFarmpt_PT
dc.titleA pedagogical, educational and biological farm as a new line of profitable businesspt_PT
dc.typejournal article
dspace.entity.typePublication
oaire.citation.endPage20370pt_PT
oaire.citation.issue12pt_PT
oaire.citation.startPage20356pt_PT
oaire.citation.titleInternational Journal of Contemporary Research and Reviewpt_PT
oaire.citation.volume8pt_PT
rcaap.rightsrestrictedAccesspt_PT
rcaap.typearticlept_PT

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