Percorrer por autor "Pereira Vieira, Isabel Cristina"
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- Co-creation & design ¿ Living heritage routes project: memories itineraries for the city of LamegoPublication . Fernandes, Didiana; Marques dos Santos, Paula Alexandra; Pereira Vieira, Isabel CristinaThe “Living heritage routes” project aims to interpret a given geographical area for tourism - the city of Lamego - based on the visual/oral perceptions and memories of the residents, so that it is possible to create tourist proposals, based on co-creation, that involve the local community, students and cultural agents through the ontemporary interpretation of the space. The project has three istinct phases: 1st survey of the material and immaterial cultural heritage; 2nd elaboration of tourist itineraries and 3rd realization of an event that promotes and divulges the project - through a historical recreation of the space. The main objectives of this study were to involve the local population in projects that aim to recover and promote the local tangible and intangible cultural heritage. We believe that it is possible to create new cultural and artistic products, such as thematic itineraries, based on the image, perceptions and memories of the resident population, which can attract more visitors, improving the development of sustainable tourism aimed at local culture promoting. The methodology of this project, as far as its 1st phase is concerned, went through a qualitative approach, using mental maps, accompanied by interview, as a method of enquiry, in order to understand the local community's perception of their urban space. The analysis and interpretation of the mental maps will follow the methodology presented by Kozel (2007). The results obtained through a first analysis of the interviews and the mental maps, applied to 40 residents of the city of Lamego from four different age groups allowed, in a first preliminary analysis, the identification of new natural and cultural tangible and intangible heritage resources, as well as the identification of several points connected to the singularity and identity of the city and its districts. It was also clear that the connection of residents to their districts influences the way they perceive the city, as well as its symbolic and representational icons. The results reinforce the importance of involving residents, in the cocreation of heritage tourism products, allowing the construction and renewal of the tourism offer in small historical towns
- O impacto dos mapas mentais na cocriação de vivências culturais e projetos de cooperação: projeto Living HeritagePublication . Pereira Vieira, Isabel Cristina; Fernandes, Didiana; Marques dos Santos, Paula AlexandraThis study aims to explain the importance of applying mental maps toa community as a research tool that allows the co‐creation of cultural tourismexperiences. Therefore, this research identifies and evaluates residents'visual/oral perceptions and memories to map and model, through contentanalysis, the interviews conducted with residents. In its final phase, theproject allowed the involvement of the local community, students and culturalagents through a contemporary recreation/interpretation of the space.Interviews and mental maps were applied to 32 residents of the town ofLamego, of four different age groups, in 4 distinct neighbourhoods. The 64maps collected allowed the identification of new natural and culturalresources of tangible and intangible heritage, as well as the recognition ofseveral points linked to the singularity and identity of the town and itsneighbourhood, which allowed the creation of new itineraries. It was concludedthat the connection of residents to their neighbourhood influenceshow they perceive the city and its symbolic and representational icons.Finally, it was possible through a participatory project to co‐create heritagetourism products, allowing the construction and renewal of the tourismoffer in small historical towns.