| Name: | Description: | Size: | Format: | |
|---|---|---|---|---|
| 4.25 MB | Adobe PDF |
Advisor(s)
Abstract(s)
O TikTok é uma plataforma baseada em vídeos curtos, que ao longo dos anos, ganhou popularidade entre os mais jovens. As redes sociais tornaram-se uma parte central na vida dos jovens. Esta influência pode ser tanto positiva quanto negativa, dependendo de diversos fatores, incluindo o uso que os jovens fazem das plataformas, o tipo de conteúdo que consomem e as interações que têm.
Neste sentido, a presente dissertação visa explorar o uso do TikTok pelos estudantes do Instituto Politécnico da Escola Superior de Educação de Viseu (ESEV), tendo em conta a rede social mais utilizada pelos estudantes, os tipos de conteúdo consumidos e partilhados, as motivações que levam ao uso da mesma, o alcance do estado de flow e a existência de um sentimento de pertença nos estudantes.
A presente investigação é um estudo de caso recorrendo a uma metodologia mista, com recurso a entrevistas e a um inquérito por questionário a estudantes da ESEV. Foram obtidas 125 respostas válidas, através de uma amostra por conveniência e foram realizadas entrevistas estruturadas a 6 estudantes da ESEV.
Este estudo fornece evidências que comprovam que a rede social mais utilizada pelos estudantes da ESEV é o Instagram. Relativamente à utilização do TikTok os estudantes dão preferência ao consumo e não tanto à partilha de conteúdos, sendo motivados sobretudo pelo entretenimento e pela diversão que a plataforma lhes proporciona. Ao utilizarem o TikTok, perdem muitas vezes a noção de tempo, entrando num estado de flow, sentindo-se por vezes viciados na plataforma, no entanto os estudantes não se sentem membros da comunidade TikTok.
TikTok is a platform based on short videos, which over the years has gained popularity among younger people. Social media has become a central part of young people's lives. This influence can be both positive and negative, depending on several factors, including how young people use platforms, the type of content they consume and the interactions they have. In this sense, this dissertation aims to explore the use of TikTok by students at the Instituto Politécnico da Escola Superior de Educação de Viseu (ESEV), taking into account the social network most used by students, the types of content consumed and shared, the motivations that lead to its use, the achievement of the flow state and the existence of a feeling of belonging in students. The present investigation is a case study using a mixed methodology, using interviews and a questionnaire survey of ESEV students. 125 valid responses were obtained through a convenience sample and structured interviews were carried out with 6 ESEV students. This study provides evidence that proves that the social network most used by ESEV students is Instagram. Regarding the use of TikTok, students prefer consumption and not so much sharing content, being motivated above all by the entertainment and fun that the platform provides them. When using TikTok, they often lose track of time, entering a state of flow, sometimes feeling addicted to the platform, however students do not feel like members of the TikTok community.
TikTok is a platform based on short videos, which over the years has gained popularity among younger people. Social media has become a central part of young people's lives. This influence can be both positive and negative, depending on several factors, including how young people use platforms, the type of content they consume and the interactions they have. In this sense, this dissertation aims to explore the use of TikTok by students at the Instituto Politécnico da Escola Superior de Educação de Viseu (ESEV), taking into account the social network most used by students, the types of content consumed and shared, the motivations that lead to its use, the achievement of the flow state and the existence of a feeling of belonging in students. The present investigation is a case study using a mixed methodology, using interviews and a questionnaire survey of ESEV students. 125 valid responses were obtained through a convenience sample and structured interviews were carried out with 6 ESEV students. This study provides evidence that proves that the social network most used by ESEV students is Instagram. Regarding the use of TikTok, students prefer consumption and not so much sharing content, being motivated above all by the entertainment and fun that the platform provides them. When using TikTok, they often lose track of time, entering a state of flow, sometimes feeling addicted to the platform, however students do not feel like members of the TikTok community.
Description
Keywords
TikTok