Loading...
4 results
Search Results
Now showing 1 - 4 of 4
- Strategic Management of Cultural Projects—CIM DOURO TrainingPublication . Soeiro De Carvalho, Ana Branca; Fonseca, Susana M. S. R.; Guia, Ana; Mota, Miguel; Carvalho, MileneConsidering the implementation of new forms of strategic management in organizations and the development of competencies, training in the area of cultural heritage has become a priority in the CIM (Inter-municipal Communities). The SMART methodologies and Start Up tools allow creating a commitment to the organization in a holistic vision, which is essential for local development. The 19 municipalities of the Douro region, part of the territorial structure of Intermunicipalities Community (CIMDOURO) have invested in the training of their employees with the aim of equipping them for the new technological realities in the strategic management of cultural projects. This training is based on simplification of processes and improvement of procedures, using digital platforms. The e-learning training took place from January to June 2023. Through online training, our goal is to identify the needs of organizations, particularly municipalities, and their territorial identities, developing strategies for managing cultural projects and creating their own action plans. Currently, employees of various municipalities have the task of developing action plans to study or explore new locations or create networks based on the cultural heritage of these places, promoting sustainability and diversity. This study aims to identify what strategic management of cultural projects is and the need for various territories to use different types of action plans to improve their performance. The case study is limited to the training of employees in the 19 municipalities of the Douro region. The case study was limited to the training of employees in the 19 municipalities of the Douro region. To achieve this objective, a non-probabilistic convenience sample of 16 employees was directly involved, representing various municipalities working in the field of heritage and culture.
- Organizaciones, Recursos Humanos y Ecosistemas de EmprendimientoPublication . Duarte, Filipe A P; Guia, Ana; Soeiro De Carvalho, Ana Branca; Ribeiro, Alexandra; Fonseca, Susana Maria Salgueiro Rebelo da
- Wine Tourism LawPublication . Soeiro De Carvalho, Ana Branca; Guia, Ana; Fonseca, Susana; Mota, Miguel Ângelo Sousa Dias Ferreira da
- Motivations of Youth Tourism: The Case of University Students in the Porto and North RegionPublication . Soeiro De Carvalho, Ana Branca; Guia, Ana; Duarte, Filipe A P; Flores, Ventura Enrique Mota; Fonseca, Susana Maria Salgueiro Rebelo daTourism nowadays allows for the development and enhancement of many places and countries, leading to improvements in economic, social, cultural, and environmental aspects. It is considered to provide unique experiences to both tourists and the local population through the interaction of different cultures. With various tourism products available, it is essential to identify the motivations and attributes that tourists, especially young tourists, seek and possess regarding a destination. Therefore, we aim to identify and understand the profile and motivations of young tourists/visitors, particularly university students. The World Tourism Organization (WTO) classifies motivations for tourism into two main categories: the first is called Rational Type, which includes concepts such as trust, security, savings, tradition, and modernism. The other is called Affective Type, encompassing curiosity, novelty, sympathy, freedom, and friendship. Currently, young people travel to visit friends and family, for studying or exploring new places, and for the cultural heritage of the destinations. Regardless of the various reasons presented, cultural motivations (such as visiting historical monuments) and motivations to explore new places stand out in most of their visits. The present study aims to identify the profile of youth tourism in Portugal, specifically focusing on young individuals attending higher education, who engage in cultural tourism based on their motivations, behaviours, activities, travel data, and accommodation choices. To achieve this objective, a non-probabilistic convenience sample was used, and a questionnaire survey was developed, resulting in 94 completed questionnaires within the time frame defined between October 1 and December 31, 2022.