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- Motivation and involvement in international tourismPublication . Seabra, Cláudia; Vicente, Margarida; Silva, Carla; Abrantes, José LuísUsing a sample of international tourists travelling in Portugal, Spain and Italy, this study identifies key issues related with tourist involvement. One of the main aspects in the consumer behavior and the decision processes’ understanding is the concept of involvement (Broderick & Mueller, 1999; Dimanche et al., 1993) because it influences the decision rules used by tourists to reach the final decision (Sirakaya & Woodside, 2005). An empirical study of 600 international tourists reveals that motivation to relax influences tourists’ involvement with the trip. A structural model reveals that when tourists are motivated to relax they get directly more involved with their trip (pleasure and information seeking). The motivation to relax also influences indirectly the tourist involvement with the evaluation and quality perception of the trip through its influence on involvement with the trip planning. Discussion centers on the implications of this model to theory and managerial development of tourism and services strategies. Directions for future research are also presented.
- Measuring innovation capability in exporting firms: The INNOVSCALEPublication . Vicente, Margarida; Abrantes, José Luís; Teixeira, Mário SérgioThis study develops a new scale, the INNOVSCALE, which is a measure of innovation capability of exporting firms, and tests its impact on three measures of export venture performance, namely financial, strategic, and achievement.
- Crises in tourism: travel agencies' perceptions of the Covid-19 pandemic crisisPublication . Duque, Ana Sofia; Vicente, Margarida; Loureiro, CristinaA indústria do turismo é extremamente vulnerável a inúmeras crises, como desastres naturais, terrorismo, epidemias e pandemias. Os destinos turísticos e as próprias empresas devem de estar bem preparados para combater uma crise e desenvolver estratégias de recuperação. O presente trabalho identifica, a partir das perceções das agências de viagens e turismo, as dimensões do impacto da crise pandémica Covid-19. É desenvolvido um instrumento de avaliação das várias dimensões relacionadas com o impacto da pandemia. O método escolhido foi o inquérito por questionário, que foi enviado por email a 318 agências de viagens da região Centro de Portugal, localizadas nos distritos que integram este território: Aveiro, Castelo Branco, Coimbra, Leiria, Guarda e Viseu. Os resultados mostram que o impacto da crise Covid-19 pode medir-se através de seis dimensões: psicológica, carreira, contabilística, económica, procura e trabalho em rede. Assim, o impacto da Covid-19 deixa de ser entendido como um conceito geral e passa a ser percebido como um conjunto de seis fatores específicos. O desenvolvimento de um instrumento de avaliação das várias dimensões do impacto da crise pandémica Covid-19 permitirá a estas empresas orientar a sua estratégia e desenvolver as ferramentas necessárias para combater crises e diminuir os seus danos.
- The influence of motivations in tourists’ involvementPublication . Seabra, Cláudia; Silva, Carla; Abrantes, José Luís; Vicente, Margarida; Herstein, RamOne of the main aspects in the consumer behaviour is the concept of involvement because it influences the decision rules used by tourists to reach the final decision. An empirical study of 600 international tourists reveals that motivation to relax, influences tourists’ involvement with the trip. A structural model shows that when tourists are motivated to relax they get directly more involved with their trip (pleasure and information seeking). The motivation to relax also influences indirectly the tourist involvement with the evaluation and quality perception of the trip through its influence on involvement with the trip planning. Discussion centres on the implications of this model to theory and management specifically to the development of tourism and services strategies.
- As medidas de apoio à Covid-19 nas agências de viagensPublication . Loureiro, Ana Cristina; Duque, Ana Sofia; Vicente, MargaridaO impacto económico que o surto de Covid-19 teve no setor do turismo, a incerteza da sua duração e o agravamento dos seus efeitos nas empresas, justificaram a criação de várias medidas de apoio à manutenção do emprego e à mitigação de situações de crise nas empresas. Este estudo procura identificar os apoios que o Governo português disponibilizou às agências de viagens, analisar aqueles que foram mais adotados e estudar os principais efeitos da pandemia Covid-19 neste segmento turístico. A recolha de informação foi feita através do método de inquérito por questionário, recorrendo-se a escalas previamente testadas na literatura. O inquérito online foi realizado entre os meses de abril e agosto de 2021 e foram obtidos 68 questionários válidos. É possível constatar que as agências de viagens se viram obrigadas a adaptar às exigências impostas pela imprevisibilidade e agravamento da pandemia Covid-19. Os resultados mostram que as principais medidas adotadas foram o layoff, o programa apoiar, a linha de apoio à tesouraria para micro e pequenas empresas do turismo Covid-19 e a linha de apoio à economia Covid-19: agências de viagens e operadores turísticos. As agências de viagens classificam os apoios disponibilizados pelo Governo português como insuficientes e apontam outras ajudas que deviam ser fornecidas pelo Estado. Conclui-se ainda que, neste período de pandemia, as agências aproveitaram para implementar medidas de segurança e apostar em ações de formação para o desenvolvimento e atualização de competências dos seus colaboradores.
- Tourists of natural areas: Place-attachment and involvementPublication . Seabra, Cláudia; Silva, Carla; Abrantes, José Luís; Vicente, MargaridaTourism studies have experienced significant advances through the intersection of theories developed in several disciplines: Psychology, Sociology, Anthropology, Geography, Marketing, among others. This interconnection is visible in two concepts that have received increasing attention from researchers as they measure how tourists relate themselves with tourism products and with the destinations visited: Involvement from Marketing and Place Attachment from Environmental Psychology and Geography. The study presented here intends to contribute to a more depth study of the relationship between those two constructs, specifically in the natural areas’ context. The main objective is to create a scale to measure involvement of tourists with destinations both as products (involvement) and as places (place‐attachment). Insights from an empirical study of 615 natural areas’ tourists indicate that this multi‐ dimensional scale incorporates constructs from involvement and place‐attachment. Discussion centers on the implications of this scale for theory development and management decisions. Tourism firms may better understand the involvement of tourists with the buying decisions and also how they connect with the destinations they visit. Also, managers can understand the impact of these two types of linkages can have on tourists’ decision making, namely in what regards to natural areas. Directions for future research are also presented.
- Vitiviniculture, environment and biodiversity: sustainability actionsPublication . Figueiredo, Antonio; Rodrigues, António; Vicente, Margarida; Antunes, Maria JoséThe rational use of resources is currently a widely discussed topic in any organization, although it takes on greater importance in those of productive scope. Measures of different levels − strategic, tactical or operational − are increasingly being implemented, so it is pertinent to analyze their effect on the distinct dimensions of sustainability: environmental, economic and social. Any strategic process must go through those that are considered the four crucial stages: analysis, formulation, implementation and control. The perfect knowledge of the environment and its emerging needs and concerns along with an in-depth survey of the internal situation of the organizations will allow us to achieve truly differentiating levels of excellence. This research, carried out in a wine-producing organization – Adega Cooperativa de Mangualde – identifies its crucial activities, the main strategic, tactical and operational actions that have been implemented in the last eight years, fits them into the above-mentioned dimensions of ustainability and determines its relative weights. Particular emphasis is placed on grapes suppliers − the capital holders −, as regards their mode of production and its impact on biodiversity and the environment. Raising public awareness of this issue is of great importance and people should be encouraged to alter their behaviour by changing some attitudes in everyday life. This awareness to achieve sustainable development becomes even more important insofar as it is a cooperative institution with a management model of well-defined specific characteristics.