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- Práticas de Avaliação de Desempenho: O caso das Organizações Sociais em ViseuPublication . Fonseca, SMSR; Branca Carvalho, Ana; Guia, Ana; Menezes, Nídia; Silva, TatianaOs recursos humanos têm um papel relevante e valorizado nas organizações, atualmente é aceite que estes são o elemento-chave para o sucesso organizacional bem como os alicerces da sustentabilidade. A gestão do desempenho é necessária para um Sistema de Avaliação de Desempenho (SAD) e permite-nos entender se as metas e objetivos definidos estão a ser alcançados, podendo desta forma, existir uma readaptação de finalidades que permite manter os colaboradores empenhados e torná-los em bons profissionais, bem como o incentivo ao desenvolvimento da sua carreira. Assim, o objetivo deste artigo é abordar a temática dos SAD nas organizações sociais (OS) em Viseu. Estruturamos o artigo de forma a aferir do impacto sentido pelas organizações na existência ou inexistência do SAD. A recolha dos dados foi realizada através do envio pelo Google Forms do questionário e permitiu-nos comprovar que o SAD tem influência no desempenho e motivação dos colaboradores, bem como na sustentabilidade das OS. Concluímos que colaboradores motivados apresentam um melhor desempenho e a organização por sua vez usufrui desse empenho, o qual, contribui para o seu bom funcionamento e sustentabilidade.
- Strategic Management of Cultural Projects—CIM DOURO TrainingPublication . Soeiro De Carvalho, Ana Branca; Fonseca, Susana M. S. R.; Guia, Ana; Mota, Miguel; Carvalho, MileneConsidering the implementation of new forms of strategic management in organizations and the development of competencies, training in the area of cultural heritage has become a priority in the CIM (Inter-municipal Communities). The SMART methodologies and Start Up tools allow creating a commitment to the organization in a holistic vision, which is essential for local development. The 19 municipalities of the Douro region, part of the territorial structure of Intermunicipalities Community (CIMDOURO) have invested in the training of their employees with the aim of equipping them for the new technological realities in the strategic management of cultural projects. This training is based on simplification of processes and improvement of procedures, using digital platforms. The e-learning training took place from January to June 2023. Through online training, our goal is to identify the needs of organizations, particularly municipalities, and their territorial identities, developing strategies for managing cultural projects and creating their own action plans. Currently, employees of various municipalities have the task of developing action plans to study or explore new locations or create networks based on the cultural heritage of these places, promoting sustainability and diversity. This study aims to identify what strategic management of cultural projects is and the need for various territories to use different types of action plans to improve their performance. The case study is limited to the training of employees in the 19 municipalities of the Douro region. The case study was limited to the training of employees in the 19 municipalities of the Douro region. To achieve this objective, a non-probabilistic convenience sample of 16 employees was directly involved, representing various municipalities working in the field of heritage and culture.
- Organizaciones, Recursos Humanos y Ecosistemas de EmprendimientoPublication . Duarte, Filipe A P; Guia, Ana; Soeiro De Carvalho, Ana Branca; Ribeiro, Alexandra; Fonseca, Susana Maria Salgueiro Rebelo da
- Wine Tourism LawPublication . Soeiro De Carvalho, Ana Branca; Guia, Ana; Fonseca, Susana; Mota, Miguel Ângelo Sousa Dias Ferreira da
- Strategic Management of Cultural Projects—CIM DOURO TrainingPublication . Mota, Miguel; Carvalho, Ana; Fonseca, SMSR; Guia, AnaConsidering the implementation of new forms of strategic management in organizations and the development of competencies, training in the area of cultural heritage has become a priority in the CIM (Inter-municipal Communities). The SMART methodologies and Start Up tools allow creating a commitment to the organization in a holistic vision, which is essential for local development. The 19 municipalities of the Douro region, part of the territorial structure of Intermunicipalities Community (CIMDOURO) have invested in the training of their employees with the aim of equipping them for the new technological realities in the strategic management of cultural projects. This training is based on simplification of processes and improvement of procedures, using digital platforms. The e-learning training took place from January to June 2023. Through online training, our goal is to identify the needs of organizations, particularly municipalities, and their territorial identities, developing strategies for managing cultural projects and creating their own action plans. Currently, employees of various municipalities have the task of developing action plans to study or explore new locations or create networks based on the cultural heritage of these places, promoting sustainability and diversity. This study aims to identify what strategic management of cultural projects is and the need for various territories to use different types of action plans to improve their performance. The case study is limited to the training of employees in the 19 municipalities of the Douro region. The case study was limited to the training of employees in the 19 municipalities of the Douro region. To achieve this objective, a non-probabilistic convenience sample of 16 employees was directly involved, representing various municipalities working in the field of heritage and culture.
- Innovation activities and R&D investments as determinants of ongoing or abandoned activitiesPublication . Duarte, Filipe A.P.; Madeira, Maria José; Fonseca, SMSR; Moura, Dulcineia Catarina; Guia, AnaPurpose – The purpose of this paper is to explore the effects of R&D investment as a determinant of ongoing or abandoned innovation activities. The literature review focuses especially small and medium-sized enterprises (SMEs) that deploy R&D investment as a way of developing innovation processes. Design/methodology/approach – This study’s design used a sample of 4,229 Portuguese SMEs to analyse the effects R&D investment has on the innovation activities; the results obtained demonstrate the great importance of firms investing in R&D internal activities for the development of their innovation process. Findings – The most important findings highlight the types of activities that emerge as relevant to innovation processes susceptible for development to avoid abandoning and maintaining ongoing innovation activities. Among them, the authors would highlight the design of products or services, the introduction of innovations to the market and the acquisition of machinery, equipment and specific software, among others. Originality/value – In addition, other types of activities emerge as relevant to innovation processes susceptible for development to avoid abandoning and maintaining ongoing innovation activities. This research adds value to the current literature mainly showing several determinants related to R&D, which could be used by SMEs to improve and develop their activities of innovation.
- Seasonality mitigation strategies - The case of the Douro MuseumPublication . Fernandes, Didiana; Vieira, Isabel; Cardoso, Fernando; Guia, Ana; Rodrigues, Ana PaulaSeasonality covers various sectors of economic activity, from primary to tertiary, being tourism, specifically in this study, culture and museums, very affected by this phenomenon. In a way, this constraint is predictable in this sector, and this predictability may allow the anticipation of supply strategies that can counteract this manifestation and stimulate the stability of demand throughout the year. Examples include market variation, pricing policy and the experience provided, whereby promotion should reflect distinct activity and event packages. This research was conducted as a starting point to help combat the seasonality evident in the Douro Museum located in the Alto Douro Region. An exploratory case study combining qualitative research methods was conducted to deepen the understanding of this complex phenomenon. We hope that this research reveals the importance of the enlargement of innovative and transversal cultural tourism products, in the planning and development of tourism in Alto Douro and, in particular, in the Douro Museum, facing the so called low season in tourism.
- Motivations of Youth Tourism: The Case of University Students in the Porto and North RegionPublication . Soeiro De Carvalho, Ana Branca; Guia, Ana; Duarte, Filipe A P; Flores, Ventura Enrique Mota; Fonseca, Susana Maria Salgueiro Rebelo daTourism nowadays allows for the development and enhancement of many places and countries, leading to improvements in economic, social, cultural, and environmental aspects. It is considered to provide unique experiences to both tourists and the local population through the interaction of different cultures. With various tourism products available, it is essential to identify the motivations and attributes that tourists, especially young tourists, seek and possess regarding a destination. Therefore, we aim to identify and understand the profile and motivations of young tourists/visitors, particularly university students. The World Tourism Organization (WTO) classifies motivations for tourism into two main categories: the first is called Rational Type, which includes concepts such as trust, security, savings, tradition, and modernism. The other is called Affective Type, encompassing curiosity, novelty, sympathy, freedom, and friendship. Currently, young people travel to visit friends and family, for studying or exploring new places, and for the cultural heritage of the destinations. Regardless of the various reasons presented, cultural motivations (such as visiting historical monuments) and motivations to explore new places stand out in most of their visits. The present study aims to identify the profile of youth tourism in Portugal, specifically focusing on young individuals attending higher education, who engage in cultural tourism based on their motivations, behaviours, activities, travel data, and accommodation choices. To achieve this objective, a non-probabilistic convenience sample was used, and a questionnaire survey was developed, resulting in 94 completed questionnaires within the time frame defined between October 1 and December 31, 2022.
- The importance of implementing strategic management in third sector organizationsvPublication . Fonseca, Susana; Vaz, Carla; Duarte, Filipe A P; Carvalho, Ana; Guia, AnaEste artigo pretende realçar a importância do uso das ferramentas de gestão estratégica nas Instituições Particulares de Solidariedade Social (IPSS) visando a sua sustentabilidade. Adicionalmente, pretende-se também analisar o perfil dos gestores de topo destas instituições de forma a demonstrar a importância na formação específica de gestão. Primeiramente realizou-se o enquadramento teórico onde se debateram ideias de diferentes autores referentes à economia social, gestão estratégica e suas ferramentas. Seguidamente utilizou-se o método quantitativo com o envio de um questionário a várias IPSS do distrito de Vila Real onde se realçou que o mesmo deveria ser preenchido por gestores de topo. Os resultados obtidos permitiram validar as questões de partida, nomeadamente verificaram-se diversas falhas no que diz respeito a implementação de ferramentas gestão estratégica nas OSFL tendo repercussões na sua sustentabilidade e na forma como as mesmas estão organizadas. Assim, é primordial que estas invistam na capacitação na área da gestão estratégica tendo sempre presente a sua missão.